There are many videos on youtube criticizing the methods of advertisement industries and their portrayals of woman. They all try to show the sexuality that is prevalent through the media, and the effect it has on the audience. One video in particular chose a set of provocative, but demeaning advertisements, and coupled them with statistics about sexual assault. After several of these, a quote by Oscar Wilde appears on screen, stating “Life imitates art far more than art imitates life.” This quote totally changes the viewers perspective on everything they just saw. At first you saw the add portraying two pale, gaunt young women with heavy black eye makeup, dressed in fancy stylish dresses, snorting lines of white powder that has been arranged in the form of a cute tank-top, and you think “it is disgusting that advertisements take advantage of that culture to sell clothes.” But after reading Oscars quote, you start to wonder how much of that culture exists because of advertisements that glorify it. how do we separate the two? Is it possible to tell weather culture is influenced more by the adds we see, or if the adds we see are influenced more by culture? There are two adds depicted which both portray women with bodies that are simply physically impossible (one depicted above). One shows nothing more than a topples anorexic photographed from the back, with her fingers wrapping around her stomach and appearing on the left side of her spine, caressing the bones which shoot through her back. The only thing visible in the background is a toilet bowl, and she appears to be sitting on the ground. The word, obsession is printed at the top, and “for women” at the bottom. While I imagine this must be sexy to someone, to me it appears disgusting. Are these ads imitating what society has deemed appealing, or are they telling society what should be appealing. Do most people who view it think the same thing I did. “Well that’s kinda gross, but she must be sexy because it’s on an advertisement.” do we actually develop attraction for our selves, or does society just make the decision for us?